Market Insight Dave Dubbin July 19, 2026
Thirty-nine homes changed hands in Princess-Rosethorn in the first half of 2026, at a median sold price of $1,800,000. The cheapest was a bungalow at $880,000. The most expensive sale reached $4,000,000. That spread, more than $3 million between the floor and the ceiling of one quiet neighbourhood, is the Princess-Rosethorn story in a single sentence. Here's what the numbers actually say, based on TRREB MLS sold data we pulled this week.
Own in Princess-Rosethorn and wondering where your home lands in that range? Request a free valuation and we'll run the numbers for your street.
From January through June, buyers and sellers in Princess-Rosethorn closed 39 deals. The middle of the market sits at $1,800,000, and 15 of those 39 sales, nearly four in ten, closed at $2 million or more. Only two came in under $1.2 million, so the entry ticket here is real.
Negotiation tells its own story. Thirteen of the 39 sales, one in three, finished above the asking price. Twenty-three sold below ask, and three landed right on the number. So while this is not a frenzy market, well-priced homes are still drawing competition. Sharp pricing gets rewarded, hopeful pricing gets negotiated.
Twenty-three of the first half's 39 sales were bungalows, more than everything else combined. Splits and two-storey homes make up most of the rest. That bungalow share matters because it tracks the neighbourhood's rebuild cycle: original mid-century bungalows on wide lots are exactly what renovators and custom builders hunt for, and what longtime owners eventually sell. In 2025 bungalows were about 44% of sales. In the first half of 2026 they were closer to 59%.
Last year the neighbourhood recorded 122 sales, with a median of $1,841,000 and a top sale of $6,025,000. Against that, the first half of 2026 came in about 2% lower on the median. We'd be careful reading too much into that gap. It's six months against twelve, and the mix leans harder toward bungalows, which naturally sell for less than the rebuilt two-storey homes that stack the top of the market. What did carry over from 2025: most sales, both years, closed below asking, and the share selling above ask has actually improved, from about 20% last year to 33% in the first half.
The top end is the one soft spot. In 2025 there were 21 sales at $3 million or more. The first half of 2026 produced just three, with the peak at $4 million. Move-up buyers are taking their time on the biggest purchases, which matches what we're seeing across Etobicoke's luxury pockets.
There are 33 active listings in the area as we write this, asking anywhere from $1,249,000 to $6,195,000, with a median asking price around $2.45 million. Notice the gap: the median ask sits well above the first half's median sale. Some of that is genuine mix, more rebuilt and luxury product is listed than has sold, but some of it is ambition. Buyers should not assume list price equals value here, and sellers should notice what that gap does to days on market.
If you're weighing a move in or out of the pocket, these will help:
Start at the top. The $3 million plus segment has gone quiet. There were 21 sales up there last year, and the first half of 2026 produced only three, with a peak of $4 million, yet the big rebuilt homes keep listing. When supply keeps arriving and buyers hold back, leverage shifts. If you've been eyeing a finished rebuild, this is the strongest negotiating position buyers have had at the top of this pocket in years.
The second opportunity is the original bungalow. The floor in the first half was $880,000, and two sales closed under $1.2 million. Deals like that are rare and usually mean original condition and a to-do list, but they're the cheapest way onto streets where renovated and rebuilt homes trade well past $2 million. You'll be bidding against builders on some of them, so know your ceiling and move quickly when the right one surfaces.
Third, use the ask-versus-sold gap. With the median asking price around $2.45 million and the first half's median sale at $1,800,000, some listings are simply priced above what the market has been paying. The ones that sit are where negotiation lives. One warning though: a third of the first half's sales closed above asking, so the sharp-priced listings move fast and are not the place to play hardball.
The market is active, 39 families made their move in the first six months, but the below-ask majority says pricing is doing the heavy lifting. Price to the recent comparables on your street, not to the most optimistic active listing.
All figures above come from TRREB MLS data for the Princess-Rosethorn area, sold between January 1 and June 30, 2026, pulled July 19, 2026. Sold data moves fast, so treat this as a snapshot, not gospel.
Want the sale by sale detail behind these numbers, or a pricing strategy for your own home? Get in touch with the team.
Dave Dubbin & Associates
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